Key Art
Key art is one of the most important elements in branding your project. As the most front-facing touchpoint of your show, it conveys tone, tells a bit of the story, and creates intrigue. When done right, it can even be a character unto itself.
It’s not always easy to decide what that singular image is going to be. Which is why we approach each project with the mindset of
Our approach to finding the right key art for a show is to explore several directions, each highlighting a different aspect or theme before narrowing and refining our options to land on an ideal look and feel.
Here are a few exploratoriums we’ve done for past clients:
No One Cries For The Blacksmith
Based on true events, No One Cries For The Blacksmith, follows a hope-filled New York City cab driver and a savvy Marketing Executive as they chase their dreams on a day long roller coaster cab ride with neither knowing when or how it will end.
The Black Bullet Dichotomy
The Black Bullet Dichotomy is a choreopoem of one poet’s existential crisis concerning the unhealthy relationship forced on the black man in reference to the bullet in America using Hip-Hop, Spoken Word/Poetry, Dance, and Song!
Stormé
The true story of the bold gender-bending lesbian who threw the first punch at Stonewall that started a gay revolution.